About Me
Meet the fun-loving, always smiling founder of Iota Delta LLC who embraces life’s adventures, both at work and with loved ones. With a floating 6 handicap in golf, I enjoy every moment, whether exploring new experiences or strategizing on the course.
Professionally, I bring over 20 years of expertise as a UX Designer with the last 12 years as Principal UX Consultant across diverse industries including finance, oil & gas, medical, hospitality, insurance, telecom, and entertainment. My approach is rooted in Design Thinking Methodology, ensuring efficient, human-centered solutions enhanced with AI and a keen eye on the latest advancements in models, methods, and technology.
Today, I’m channeling that experience into helping small-to-midsize companies integrate AI in ways that solve true business problems. While also enhancing employee productivity to not replace workers. As a UX/AI Consultant, I bridge the gap between cutting-edge AI capabilities and practical, people-first implementation. I’m also an active member of the Dallas Chapter of Conscious Capitalism, where I serve on the membership board and champion the idea that business can be a force for good.
When I’m not consulting, you’ll find me creating content on YouTube about UX and AI, building my own AI-powered tools, or working on my next big idea — because my philosophy is simple: Ship It!
My Guiding Principles
No one is perfect, but we should strive to maximize our potential.
This is a list of principles I live by daily.
- Have Clear Goals & Vision
- Be Excellent...Always
- Spread Joy & Laughter
- Be Self-Motivated & Responsible
- Give Trust Wisely
- Remember..."There is no spoon."
- Be a Coach, a Mentor, and "Sparring Partner"
My services
User Experience
An appreciation of user psychology and an understanding of how language and design resonate with users. Advocate for the users.
UX Strategy & Architecture
A proven approach to mapping user needs, experiences and customer journeys to an application flow and process that works.
Visual & Frontend Design
The ability to clearly present and articulate design decisions, participate in peer design critiques, and turn that design into HTML & Responsive CSS.
A student of Design Thinking
UNDERSTAND
From all perspectives view the issues and define the problem.
• EMPATHIZE
• DEFINE
EXPLORE
Brainstorm out of the box solutions and create quick models.
• IDEATE
• PROTOTYPE
MATERIALIZE
Take outcomes from exploration, and test them to form solutions or create new questions to solve. Then put that vision into effect.
• TEST
• IMPLEMENT
What my clients say
Vaughn came in and kicked #%!@ . We had a short window to work in, and he hit the ground running. Discovered not only a better design for us, but fixed the current functionality to work better in the new design.
Vaughn's a super hero! He came onto our project for only 2 weeks and totally fixed the design and gave great input on the work flow. Kudos!
Vaughn's a great asset to the team. He has delivered great visuals and helps the team by asking great questions as we move forward.
Who I am
A loyal friend and coworker that loves to work hard and play harder!
Go out, create, empower, uplift, enjoy and have no regrets!!!
Living a, “Yes, And…” kind of life.
STRENGTH FINDERS TOP 5
- RELATOR
- LEARNER
- WOO
- POSITIVITY
- ACHIEVER
Want to see what I have been up to lately. View my work and other activities.
Latest Work & Experiments
Rawmage – Design
Rawmage is a start up company creating a healthy alternative to eating meat. But also helping those who cannot consume soy either. […]
Pharmaceutical Internal Application
Turning an outdated application into a current more visually appealing and efficient app.
Automotive Mobile App: UX Process
The Ask & Discovery A leading automotive marketplace approached us to streamline their dealership-to-dealership vehicle exchange system — a process that had […]
POC: Automating Patch and Backup Management for a Power Plant
The Ask An international power plant approached our team with a request to develop a proof of concept (POC) for automating patch […]